https://cherryl.cargo.site cherryl's portfolio Wed, 26 Mar 2025 04:48:48 +0000 https://cherryl.cargo.site en https://cherryl.cargo.site/velocity-Wayfinding-for-Urban-Cyclists Wed, 24 May 2023 13:19:56 +0000 cherryl's portfolio https://cherryl.cargo.site/velocity-Wayfinding-for-Urban-Cyclists velocity Wayfinding for Urban Cyclists <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/46feebcc8c837caace5189eb5b997aa8f4c50e45b2106ac16461f2a0d430c072/Cherryl-Thesis-Image1-RGB.png" data-mid="179805857" border="0" src="https://freight.cargo.site/w/1000/i/46feebcc8c837caace5189eb5b997aa8f4c50e45b2106ac16461f2a0d430c072/Cherryl-Thesis-Image1-RGB.png" /> Product and UIUX Design Concept Graduation Thesis Project, 2022–2023 velocity is a haptic-visual wayfinding ecosystem for cyclists, including a mobile app and haptic gloves. Connected via Bluetooth, they optimise the wayfinding experience for urban cyclists. velocity enables route planning, provides haptic and visual cues for turns and hazards, and allows real-time feedback on route conditions. It aims to be a reliable companion for safe and relaxed cycling in busy urban environments. Research Cycling through the city requires divided attention. Navigating, avoiding obstacles, and manoeuvring amid traffic and pedestrians demand vigilance. The bustling sounds of traffic and construction overwhelm your senses, yet you cannot afford to lose focus—it's a matter of your own safety.To communicate such contexts safely and unobtrusively, I explored designing a multimodal communication system. I designed a system that communicates navigation and safety cues using simple binary haptic vocabulary, with a visual interface for quick reference to help cyclists assimilate easily. Additionally, enabling live route hazard reports during and after cycling trips were also explored to empower cyclists to contribute valuable information for enhanced route planning among fellow cyclists. <img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/1308509578632371cd4acf01d2149ad7d4cfaefc516154fdf9c036cc7407954c/Process-1.png" data-mid="187954150" border="0" src="https://freight.cargo.site/w/1000/i/1308509578632371cd4acf01d2149ad7d4cfaefc516154fdf9c036cc7407954c/Process-1.png" /> <img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/e303f51e5c16ebb77bc1177e040205cf190edd005131458c03e0bc9d93410c51/Process-2.png" data-mid="187954157" border="0" src="https://freight.cargo.site/w/1000/i/e303f51e5c16ebb77bc1177e040205cf190edd005131458c03e0bc9d93410c51/Process-2.png" /> <img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/7ea0cbbfcc17ad3b4735343c930cacb756ab70353007027563069c543d1729de/Process-3.png" data-mid="187954160" border="0" src="https://freight.cargo.site/w/1000/i/7ea0cbbfcc17ad3b4735343c930cacb756ab70353007027563069c543d1729de/Process-3.png" /> Solution velocity is a haptic-visual wayfinding ecosystem for cyclists, including a mobile app and haptic gloves. Connected via Bluetooth, they optimise the wayfinding experience for urban cyclists. velocity enables route planning, provides haptic and visual cues for turns and hazards, and allows real-time feedback on route conditions. It aims to be a reliable companion for safe and relaxed cycling in busy urban environments. <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/5dc71e79c17d6f35eb505e498abed44c0c45d802a2a3c08b8e32134a45140bf8/heroshot_2.png" data-mid="187954275" border="0" src="https://freight.cargo.site/w/1000/i/5dc71e79c17d6f35eb505e498abed44c0c45d802a2a3c08b8e32134a45140bf8/heroshot_2.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/84c27cae25e5624a749548f126fc7fd18cf13401f5a14ca1330e463066617e8d/Cherryl-Thesis-Image2-RGB.png" data-mid="187954282" border="0" src="https://freight.cargo.site/w/1000/i/84c27cae25e5624a749548f126fc7fd18cf13401f5a14ca1330e463066617e8d/Cherryl-Thesis-Image2-RGB.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/9ab0944c68313d361b6ff1107ba418e7dd19549ecf82468606e9ced03508e0d4/heroshot5.png" data-mid="187954285" border="0" src="https://freight.cargo.site/w/1000/i/9ab0944c68313d361b6ff1107ba418e7dd19549ecf82468606e9ced03508e0d4/heroshot5.png" /> https://did23.show/designer/cherryl https://cherryl.cargo.site/AiDA-Future-of-Work-1 Wed, 26 Mar 2025 04:48:48 +0000 cherryl's portfolio https://cherryl.cargo.site/AiDA-Future-of-Work-1 AiDA The Future of Work through a Product Experience Ecosystem Product and UIUX Design Concept NUS DID Platform Team Project, Collaboration with JCI, 2021 The Problem The future of work is facing a revolutionary change. In a post-pandemic world, it is evident that traditional workforce models are changing, and hybrid work is now the norm. What exactly is defined as the future of work then, and how might we design solutions that anticipates the user needs of new emerging trends? I was the research, UIUX, and motion graphics designer in this multi-disciplinary team of Design, Psychology, and Engineering. Our goal was to support employee-centric experiences for productivity and wellness, through a data-driven, product ecosystem approach. We decided to take a human-centric approach through service design research on the present state of work, and focus on conceptualising the solution through relevant scenarios that people in the future would have to go through. TLDR: Envisioning the future of work that supports employee-centric experiences for productivity and wellness, through a data-driven eco-system approach in impacting space, people &amp; technology Research In order to understand our stakeholders and target audience better, our team scoped our research with the following objectives: Understand current working experiences and corporate needs of Gen Z, Gen Y and Gen XsIdentify potential opportunity gaps in the current work experienceUncover factors that motivates and makes work fulfilling for employeesEvaluate environmental impact on productivity <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/b677621a886fec776778eb485e09ef3a9de7e2d1928ca6fb3913f6695c277871/ur.png" data-mid="228809934" border="0" src="https://freight.cargo.site/w/1000/i/b677621a886fec776778eb485e09ef3a9de7e2d1928ca6fb3913f6695c277871/ur.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/574e5ac534415474adb0fc5e97b3ca81c72c5bec05a8a2f75c167a6576bea7b8/ki.png" data-mid="228810243" border="0" src="https://freight.cargo.site/w/1000/i/574e5ac534415474adb0fc5e97b3ca81c72c5bec05a8a2f75c167a6576bea7b8/ki.png" /> Problem Statement How might we create personalized, employee-centric experiences to improve productivity in the new normal of hybrid work? Approach To tackle productivity in a hybrid workforce, we aim to address 3 broad areas: Workforce Work anywhere and everywhere to your fullest, seamlessly. Employer DesirabilityOptimise current workplaces and inform future workplace and infrastructure. Employee VisibilityEmpower individuals with personalised optimisation of productive state. Concept Development We envisioned that the future of work will consist of flexible work arrangements, where we can work anywhere as a part of our daily work routine. Hence, to support the productivity and wellbeing needs of employees, and for companies to obtain non-intrusive data to optimise productivity on their end, we ideated a product ecosystem, consisting of: Collaborative work system for employeesSuperapp with a home product for employees Usability testing was also conducted through mockups and prototypes of the Superapp system. <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/0a0bb12243dce0266a12821cbeef048759e6701e9b6a2cb6009760b7611a90ec/1.png" data-mid="228807954" border="0" src="https://freight.cargo.site/w/1000/i/0a0bb12243dce0266a12821cbeef048759e6701e9b6a2cb6009760b7611a90ec/1.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a764034451e09038549afffb14ced91f359aa61bc976e58ad41bb3c717232b75/3.png" data-mid="228807956" border="0" src="https://freight.cargo.site/w/1000/i/a764034451e09038549afffb14ced91f359aa61bc976e58ad41bb3c717232b75/3.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/0f870b339f68731e7fb82d45b0d4969c331955864baf1f56e5ff85de6a99c4f4/2.png" data-mid="228807955" border="0" src="https://freight.cargo.site/w/1000/i/0f870b339f68731e7fb82d45b0d4969c331955864baf1f56e5ff85de6a99c4f4/2.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/b58742b675e17f38842b1bfeb6c2b36b717fbaaacbe40b47cf93a7b83e4d1372/4.png" data-mid="228807957" border="0" src="https://freight.cargo.site/w/1000/i/b58742b675e17f38842b1bfeb6c2b36b717fbaaacbe40b47cf93a7b83e4d1372/4.png" /> Design Concept The AiDA ecosystem is the future companion of employees. It is a third party SaaS solution that aims to improve productivity of emplotees, and empower them to work anywhere. Through the use of smart AI and IoT, AiDA’s ecosystem of products detects and creates a personalised working environment optimised to each employee’s productive state - from home to work. <img width="774" height="853" width_o="774" height_o="853" data-src="https://freight.cargo.site/t/original/i/2242b4d5891d97d734c8dfe5062fd854419568dfb1d9a739caa7e10f5ff73957/aida1.png" data-mid="228811563" border="0" src="https://freight.cargo.site/w/774/i/2242b4d5891d97d734c8dfe5062fd854419568dfb1d9a739caa7e10f5ff73957/aida1.png" /> Optimising Productivity through the Environment The environment is broken down into factors such as temperature, sound, lighting and scent. AiDA Homekit and Tag are equipped with sensors that measure these conditions, which will be sent to the app. Users can then go to the AiDA app to adjust settings according to their preference. The app then adjusts the settings of the IoT conencted appliances via the AiDA homekit.&nbsp; All these are integrated into AiDA’s smart AI system which keeps track and automatically optimises the environment over time. <img width="1018" height="460" width_o="1018" height_o="460" data-src="https://freight.cargo.site/t/original/i/bbbe4807af22cd6539814d8d508e30113524db9e084dcd81d40888cac382f7e8/sensor.png" data-mid="228811629" border="0" src="https://freight.cargo.site/w/1000/i/bbbe4807af22cd6539814d8d508e30113524db9e084dcd81d40888cac382f7e8/sensor.png" /> Productivity-driven InsightsAiDA measures the user’s productivity through a desktop extension that only activates when they log in to their work account. Users can run this extension in the background or set focus sessions, both producing productivity level insights in their working sessions. <img width="541" height="654" width_o="541" height_o="654" data-src="https://freight.cargo.site/t/original/i/b1a83e9cd678515994248afde8cee8eea6b7e8676d10ec9ffe5a3d8513fa7abd/prod.png" data-mid="228812416" border="0" src="https://freight.cargo.site/w/541/i/b1a83e9cd678515994248afde8cee8eea6b7e8676d10ec9ffe5a3d8513fa7abd/prod.png" /> Supporting personal well-beingWhen the user is stressed, AiDA can detect it through the Heart Rate Variability function in their smartwatch that is connected to the AiDA app. The AI can prompt the user, asking if they would like to adjust their environment to induce relaxation. This then activates the relevant IoT appliances to achieve user satisfaction. Users can bounce back from stress and enable them to get back on track with their tasks, possibly reducing adverse effects of burnout. <img width="591" height="456" width_o="591" height_o="456" data-src="https://freight.cargo.site/t/original/i/2ea17a600c40a2a71f1b7a2cd06e723aa1fbadb26fb33c9f8072cb0459feb906/image-76.png" data-mid="228812414" border="0" src="https://freight.cargo.site/w/591/i/2ea17a600c40a2a71f1b7a2cd06e723aa1fbadb26fb33c9f8072cb0459feb906/image-76.png" /><img width="592" height="450" width_o="592" height_o="450" data-src="https://freight.cargo.site/t/original/i/b67ebf7f96be45dc9f6170eb56ebb8265262f17c325bbbc32f85f879bf1317d1/image-77.png" data-mid="228812415" border="0" src="https://freight.cargo.site/w/592/i/b67ebf7f96be45dc9f6170eb56ebb8265262f17c325bbbc32f85f879bf1317d1/image-77.png" /> Seamless Route OptimisationIn hybrid work arrangements, it is important to have a smooth workflow to minimise inconvenience. AiDA helps to optimise transits though booking platforms and smart planning your daily commute. <img width="900" height="666" width_o="900" height_o="666" data-src="https://freight.cargo.site/t/original/i/a1c534c83a1eb136f165de03a910dd80b416f10a8c86d0de6ed851e550bf521e/Group-18.png" data-mid="228812413" border="0" src="https://freight.cargo.site/w/900/i/a1c534c83a1eb136f165de03a910dd80b416f10a8c86d0de6ed851e550bf521e/Group-18.png" /> Solution Potential AiDA integrates existing technology (smart watch, IoT) with data analytics to offer users a new way of looking at work. It uses non-intrusive methods used to collect human-centric data (productivity and health indicators) and preferences, and informs the user on actionable insights. Empowerment is key here. Using clear data-visualisation and AI-backed trends, AiDA empowers users to take control of their work-life balance. Users are able to identify the conditions for their most productive state and induce high focus levels with given conditions. Simple actionable insights also provide employees with self-awareness into the effectiveness of their working style, thereby increasing motivation for employees to make simple changes to their lives, increasing their quality of life in the long run. Feedback loops (where AiDA collects environmental data wherever the user chooses to work) within the ecosystem allows for employees to truly work anywhere, everywhere. In a future where every cafe, buildings is integrated with IoT, users can easily have their workplace customised to their liking, inducing their most productive state. https://cherryl.cargo.site/Design-Superposition-Exhibition-National-Design-Centre Fri, 09 Jun 2023 14:32:58 +0000 cherryl's portfolio https://cherryl.cargo.site/Design-Superposition-Exhibition-National-Design-Centre Design Superposition Design Exhibition @ National Design Centre, Singapore <img width="5616" height="3744" width_o="5616" height_o="3744" data-src="https://freight.cargo.site/t/original/i/2354d40c70c08d3e4f5ab0e0e924c5612add50bf95aee8c92545f1332d7b9962/IMG_0819.jpg" data-mid="181578535" border="0" src="https://freight.cargo.site/w/1000/i/2354d40c70c08d3e4f5ab0e0e924c5612add50bf95aee8c92545f1332d7b9962/IMG_0819.jpg" /> Exhibition Design Internship under DesignSingapore Associates Network, 2021-2022 Design Superposition is an exhibition with the theme of ‘the schizophrenic nature of design through the introspection of the designers’ own unique practices’. I assisted in designing the exhibition branding, spatial layout peripherals, exhibition catalogue, and website (www.designsuperposition.co). Branding Ideation <img width="7130" height="2846" width_o="7130" height_o="2846" data-src="https://freight.cargo.site/t/original/i/63c4220113daa68effc9ed5e27e8cd014801fce9850c5dff6c6b6c3d77fb2715/ds-01.png" data-mid="181665058" border="0" src="https://freight.cargo.site/w/1000/i/63c4220113daa68effc9ed5e27e8cd014801fce9850c5dff6c6b6c3d77fb2715/ds-01.png" /> <img width="7130" height="2846" width_o="7130" height_o="2846" data-src="https://freight.cargo.site/t/original/i/10b61a2ee711cc1eff91e90f3f4d3cbaed954433ed37a7805c249c89da1da744/ds-02.png" data-mid="181665056" border="0" src="https://freight.cargo.site/w/1000/i/10b61a2ee711cc1eff91e90f3f4d3cbaed954433ed37a7805c249c89da1da744/ds-02.png" /> <img width="7130" height="2846" width_o="7130" height_o="2846" data-src="https://freight.cargo.site/t/original/i/d9a57d0ad76b8e14eac9e02015929d00c8655c7b7844cf870fe4be2e54edda8d/ds-03.png" data-mid="181665053" border="0" src="https://freight.cargo.site/w/1000/i/d9a57d0ad76b8e14eac9e02015929d00c8655c7b7844cf870fe4be2e54edda8d/ds-03.png" /> <img width="5209" height="2846" width_o="5209" height_o="2846" data-src="https://freight.cargo.site/t/original/i/475f04ef1ca6a4f486a13ec5439b6be08a25fb82b3aca3418c26e851ed98fff4/ds-04.png" data-mid="181665054" border="0" src="https://freight.cargo.site/w/1000/i/475f04ef1ca6a4f486a13ec5439b6be08a25fb82b3aca3418c26e851ed98fff4/ds-04.png" /> Branding Outcome Facade Banner for the exhibition <img width="960" height="1280" width_o="960" height_o="1280" data-src="https://freight.cargo.site/t/original/i/e0697bfd165e50fc09078af9af05b17304b8f8ba7bd17023bae2668582d8af79/facade.jpg" data-mid="181665647" border="0" src="https://freight.cargo.site/w/960/i/e0697bfd165e50fc09078af9af05b17304b8f8ba7bd17023bae2668582d8af79/facade.jpg" /> <img width="5616" height="3744" width_o="5616" height_o="3744" data-src="https://freight.cargo.site/t/original/i/85ef282f81ecf332dee16ccd6d74ca738b2514ea98bef8ac934e5881c621ea94/IMG_0818.jpg" data-mid="181666340" border="0" src="https://freight.cargo.site/w/1000/i/85ef282f81ecf332dee16ccd6d74ca738b2514ea98bef8ac934e5881c621ea94/IMG_0818.jpg" /> Overlooking view from the balcony <img width="3744" height="5616" width_o="3744" height_o="5616" data-src="https://freight.cargo.site/t/original/i/1dec6bc246f42808e386d68eeae931cecb7984a65e031af96d618e0355632a7b/IMG_0838.jpg" data-mid="181666531" border="0" src="https://freight.cargo.site/w/1000/i/1dec6bc246f42808e386d68eeae931cecb7984a65e031af96d618e0355632a7b/IMG_0838.jpg" /> <img width="5616" height="3744" width_o="5616" height_o="3744" data-src="https://freight.cargo.site/t/original/i/8e5514d42f346a8f7fbc429f1e08c0ca4bf44a8602a6ba3b92de69f76b474d67/IMG_0722.jpg" data-mid="181666488" border="0" src="https://freight.cargo.site/w/1000/i/8e5514d42f346a8f7fbc429f1e08c0ca4bf44a8602a6ba3b92de69f76b474d67/IMG_0722.jpg" /> <img width="5568" height="3712" width_o="5568" height_o="3712" data-src="https://freight.cargo.site/t/original/i/884a4c765f0284eaa1410e851009194db3cd21c9fd7be3fb90814ff805ae84c1/IMG_0709.jpg" data-mid="181666594" border="0" src="https://freight.cargo.site/w/1000/i/884a4c765f0284eaa1410e851009194db3cd21c9fd7be3fb90814ff805ae84c1/IMG_0709.jpg" /> <img width="3744" height="5616" width_o="3744" height_o="5616" data-src="https://freight.cargo.site/t/original/i/ee5e25f802d7b6768714d6f494d9fb691feafdc7d6fdd8ff64890138174ce3ff/IMG_0824.jpg" data-mid="181666634" border="0" src="https://freight.cargo.site/w/1000/i/ee5e25f802d7b6768714d6f494d9fb691feafdc7d6fdd8ff64890138174ce3ff/IMG_0824.jpg" /> Ground level view of exhibition space. Website Snapshots https://cherryl.cargo.site/DailyUI-Designs Mon, 20 Jan 2025 16:35:14 +0000 cherryl's portfolio https://cherryl.cargo.site/DailyUI-Designs DailyUI Designs I am currently embarking on DailyUI concept challenges to hone my technical and creative skills. This gallery is updated with each project. Check out my ongoing work progress! <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/c2da9edfce2ccdbc5939014fec46b06310eb8ba58cc7bce573ddcfe538c23f3d/2025-01-02-18-33-31_2-3.gif" data-mid="225135984" border="0" src="https://freight.cargo.site/w/1000/i/c2da9edfce2ccdbc5939014fec46b06310eb8ba58cc7bce573ddcfe538c23f3d/2025-01-02-18-33-31_2-3.gif" /> Membership Signup Concept: Mandai A redesign of Mandai Wildlife Reserves's Wildpass for the Daily UI Challenge. My focus was an exploration on the sign up interactions, from form to a membership card, designed in Figma. <img width="1440" height="1080" width_o="1440" height_o="1080" data-src="https://freight.cargo.site/t/original/i/0bf42bc53632edc9570f5da21109fdd183dfe252d44782c69201561b6ebd2396/Slide-4_3---3.png" data-mid="225135982" border="0" src="https://freight.cargo.site/w/1000/i/0bf42bc53632edc9570f5da21109fdd183dfe252d44782c69201561b6ebd2396/Slide-4_3---3.png" /> <img width="1440" height="1080" width_o="1440" height_o="1080" data-src="https://freight.cargo.site/t/original/i/b2c1607be59dde801278e794b99aa9fcf1bb5890abacaa19bb104aab2e506ef0/Slide-4_3---1.png" data-mid="225135981" border="0" src="https://freight.cargo.site/w/1000/i/b2c1607be59dde801278e794b99aa9fcf1bb5890abacaa19bb104aab2e506ef0/Slide-4_3---1.png" /> <img width="1440" height="1080" width_o="1440" height_o="1080" data-src="https://freight.cargo.site/t/original/i/bfe1e4c9a50bc054a1ea59772146441f8ef4c08fe4ca82d189479640fe43fa06/Slide-4_3---2.png" data-mid="225135985" border="0" src="https://freight.cargo.site/w/1000/i/bfe1e4c9a50bc054a1ea59772146441f8ef4c08fe4ca82d189479640fe43fa06/Slide-4_3---2.png" /> Checkout Concept: Hapa Kristin For this Daily UI project, I decided to create a series of Checkout Pages Concept for Hapa Kristin, a Contact Lens brand. Their branding is fresh, feminine, and upbeat, where anyone can style their contacts and be a type of 'Kristin', and I decided to reflect that in the visual language and user interface. <img width="1024" height="768" width_o="1024" height_o="768" data-src="https://freight.cargo.site/t/original/i/13f294f02ae5a7c50ce6a944666aa9d59d2fb856b92fa97a16ee36b52911b4d1/sam-mobile.jpg" data-mid="229549717" border="0" src="https://freight.cargo.site/w/1000/i/13f294f02ae5a7c50ce6a944666aa9d59d2fb856b92fa97a16ee36b52911b4d1/sam-mobile.jpg" /> <img width="1024" height="768" width_o="1024" height_o="768" data-src="https://freight.cargo.site/t/original/i/58924dd7cad1465dcfd3b7598c0c2afde97c782489d14b77880d16acbfb85504/sam-desktop.jpg" data-mid="229549718" border="0" src="https://freight.cargo.site/w/1000/i/58924dd7cad1465dcfd3b7598c0c2afde97c782489d14b77880d16acbfb85504/sam-desktop.jpg" /> Landing Page Concept: Singapore Art MuseumA redesign of the Singapore Art Museum landing page that focuses on spotlighting current exhibitions and events, and encouraging visitor turnout with a simple tap to get tickets through ‘Plan Your Visit’. This redesign also retains the vibrant colours and contemporary tone of the museum, while providing rich content to visitors. <img width="1024" height="768" width_o="1024" height_o="768" data-src="https://freight.cargo.site/t/original/i/bd639e911dab1c6e902be609bc858ef503fc96dc47ea5f45509f7637b158e489/Slide-4_3---4.png" data-mid="229642070" border="0" src="https://freight.cargo.site/w/1000/i/bd639e911dab1c6e902be609bc858ef503fc96dc47ea5f45509f7637b158e489/Slide-4_3---4.png" /> <img width="1024" height="768" width_o="1024" height_o="768" data-src="https://freight.cargo.site/t/original/i/5ad4d4a7f8d32d24d214ac0f2f82e2ef70e41ad0b60ca006ea6e6a13414008f1/Slide-4_3---5.png" data-mid="229642071" border="0" src="https://freight.cargo.site/w/1000/i/5ad4d4a7f8d32d24d214ac0f2f82e2ef70e41ad0b60ca006ea6e6a13414008f1/Slide-4_3---5.png" /> <img width="1024" height="768" width_o="1024" height_o="768" data-src="https://freight.cargo.site/t/original/i/14bf6e8be4b672f09af2754dc4ed7a2d867138d86595e664f8290839c3c1a525/Slide-4_3---6.png" data-mid="229642072" border="0" src="https://freight.cargo.site/w/1000/i/14bf6e8be4b672f09af2754dc4ed7a2d867138d86595e664f8290839c3c1a525/Slide-4_3---6.png" /> <img width="1024" height="768" width_o="1024" height_o="768" data-src="https://freight.cargo.site/t/original/i/a627d3d922f499c2f477e312018d52946354b24d44f325426c07bc8e24cb387d/Slide-4_3---7.png" data-mid="229642535" border="0" src="https://freight.cargo.site/w/1000/i/a627d3d922f499c2f477e312018d52946354b24d44f325426c07bc8e24cb387d/Slide-4_3---7.png" /> <img width="1024" height="768" width_o="1024" height_o="768" data-src="https://freight.cargo.site/t/original/i/297d3a8497cbfaaee31418afd3b7a9dbe9c7e7a193a6c24d96f287a9197ca6d8/Slide-4_3---8.png" data-mid="229642074" border="0" src="https://freight.cargo.site/w/1000/i/297d3a8497cbfaaee31418afd3b7a9dbe9c7e7a193a6c24d96f287a9197ca6d8/Slide-4_3---8.png" /> iOS Live Activity UI Concept: CHAGEE&nbsp;Concept design of Live Activity interface for CHAGEE’s mobile ordering experience. The design focuses on guiding the customer through their order journey from confirmation to pickup, with clear, personal, and friendly updates. Aligning with CHAGEE’s artisanal and premium tone, the interface aims to reduce uncertainty and keep customers informed through progress indicators and copywriting. https://cherryl.cargo.site/Save-Our-Stray-Dogs-Rebranding Wed, 21 Feb 2024 06:26:40 +0000 cherryl's portfolio https://cherryl.cargo.site/Save-Our-Stray-Dogs-Rebranding SOSD Rebranding Visual Identity Rebranding of Save our Stray Dogs. <img width="1742" height="1048" width_o="1742" height_o="1048" data-src="https://freight.cargo.site/t/original/i/2c2b3ced06d2a13688c0147bda08f0d5e137997d1b910a8694b10b52d7d5f6a2/Screenshot-2024-02-28-at-3.25.28PM.png" data-mid="205642354" border="0" src="https://freight.cargo.site/w/1000/i/2c2b3ced06d2a13688c0147bda08f0d5e137997d1b910a8694b10b52d7d5f6a2/Screenshot-2024-02-28-at-3.25.28PM.png" /> Visual Identity Rebranding Individual Platforms, NUS DID, 2020 I chose to give Save our Stray Dogs (SOSD) a visual identity rebrand for my academic design project.&nbsp; Animal shelters in Singapore face manpower and land constraints, yet the number of strays continue to grow. Awareness is needed for everyone to work together to reduce such animal suffering. With SOSD’s redesigned identity, I hope to weave a better emotional connection between their cause and the general public, while inspiring empathy through being a humane society Current Identity <img width="962" height="1232" width_o="962" height_o="1232" data-src="https://freight.cargo.site/t/original/i/b1af3d36a241233a2facb55fa2321d25e71c8c0a7040a90e60cc3a1ea1c5b110/Screenshot-2024-02-21-at-3.03.01PM.png" data-mid="205107863" border="0" data-scale="100" src="https://freight.cargo.site/w/962/i/b1af3d36a241233a2facb55fa2321d25e71c8c0a7040a90e60cc3a1ea1c5b110/Screenshot-2024-02-21-at-3.03.01PM.png" /> Save Our Street Dogs, SOSD, is a volunteer-run animal welfare organisation located in Singapore. The existing logo fails to resonate with their humanity towards stray dogs. Due to its similarity in form with road signs, the red used in the logo signals danger instead of empathy. The dog silhouette is too specific to represent all stray dogs, furthermore it is trapped in z the triangle. My aim is to give SOSD’s identity a better connection with their mission in saving strays and strengthen their empathetic qualities. Sketch progression <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/31b9ae2a86839e95c36d8651acc7d40cd9d495b91e9939e9d4eaeb3c4138c68a/Artboard-1.png" data-mid="205107573" border="0" src="https://freight.cargo.site/w/1000/i/31b9ae2a86839e95c36d8651acc7d40cd9d495b91e9939e9d4eaeb3c4138c68a/Artboard-1.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/2f6c28e27dde0123bbf298bc9769c9aac813258d422a497f6029821282382c14/Artboard-2.png" data-mid="205107574" border="0" src="https://freight.cargo.site/w/1000/i/2f6c28e27dde0123bbf298bc9769c9aac813258d422a497f6029821282382c14/Artboard-2.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/1c63b815a38b3f169d673e6b566bdcff0d5e1cdaaf8cc9e6250f22c4f704c79f/Artboard-3.png" data-mid="205107575" border="0" src="https://freight.cargo.site/w/1000/i/1c63b815a38b3f169d673e6b566bdcff0d5e1cdaaf8cc9e6250f22c4f704c79f/Artboard-3.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/8a2feaad544b7312965eaff6fce2eeaef004b424a404ae23898b6352bc72170d/Artboard-4.png" data-mid="205107576" border="0" src="https://freight.cargo.site/w/1000/i/8a2feaad544b7312965eaff6fce2eeaef004b424a404ae23898b6352bc72170d/Artboard-4.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/adef546fd4444b297f9f7c227e3f4af9ddf4c778329b0ee1f22fcfad973680d8/Artboard-5.png" data-mid="205107577" border="0" src="https://freight.cargo.site/w/1000/i/adef546fd4444b297f9f7c227e3f4af9ddf4c778329b0ee1f22fcfad973680d8/Artboard-5.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/51caa6053a0181c882fbf0bb243116cdd69aa44f5616b3fcd283b4ea5237f8af/Artboard-6.png" data-mid="205107578" border="0" src="https://freight.cargo.site/w/1000/i/51caa6053a0181c882fbf0bb243116cdd69aa44f5616b3fcd283b4ea5237f8af/Artboard-6.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/4a6aeb243a978a090b0f750f5d0e12a5807ed0078c852a20110ea2b2ad62aed0/Artboard-7.png" data-mid="205107579" border="0" src="https://freight.cargo.site/w/1000/i/4a6aeb243a978a090b0f750f5d0e12a5807ed0078c852a20110ea2b2ad62aed0/Artboard-7.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/8dd01fd5ff31004addbedb988c64949374744bec467ecc9e7ac4c584e0251e8e/Artboard-9.png" data-mid="205107581" border="0" src="https://freight.cargo.site/w/1000/i/8dd01fd5ff31004addbedb988c64949374744bec467ecc9e7ac4c584e0251e8e/Artboard-9.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/f82140e595d7d3f8f1e881e38fe0c77f991c7d28c880268524d0b5566e9e186f/Artboard-10.jpg" data-mid="205107582" border="0" src="https://freight.cargo.site/w/1000/i/f82140e595d7d3f8f1e881e38fe0c77f991c7d28c880268524d0b5566e9e186f/Artboard-10.jpg" /> Logo Concept <img width="1788" height="2269" width_o="1788" height_o="2269" data-src="https://freight.cargo.site/t/original/i/253000860c76da267f558362f874268ffe54d6cc369a30b22d4cd442ece3d1ef/Asset-34x.png" data-mid="205107935" border="0" src="https://freight.cargo.site/w/1000/i/253000860c76da267f558362f874268ffe54d6cc369a30b22d4cd442ece3d1ef/Asset-34x.png" /> The redesigned identity is a visual synthesis of a heart and a canine face. The continuous heart line merges into the dog represents the integration of strays back into a loving environment. The mark aims to reinforce the empathetic mission of SOSD. When displayed in any form, its purpose is to communicate intentions of care and enable trust. The compact heart shape also makes it easier for the public to recgonise the organisation as a humane animal society. Due to its universal heart geometry, the form would still be identifiable even if the mark is slightly hidden. <img width="846" height="1532" width_o="846" height_o="1532" data-src="https://freight.cargo.site/t/original/i/245d52df7ff9201af0e04b664299796e0d49f24b72358bba1d26c4be586972f0/Screenshot-2024-02-21-at-3.18.39PM.png" data-mid="205108212" border="0" data-scale="100" src="https://freight.cargo.site/w/846/i/245d52df7ff9201af0e04b664299796e0d49f24b72358bba1d26c4be586972f0/Screenshot-2024-02-21-at-3.18.39PM.png" /> The common facial characteristics of a canine represents all breeds of dogs, showing inclusion.The direct ‘puppy eye’ contact towards the viewer bridges a familiar connection, implying the positive and empathic relationship between humans and dogs. <img width="1788" height="1708" width_o="1788" height_o="1708" data-src="https://freight.cargo.site/t/original/i/d3aaccc466789729abac5ff8ba4139ffe58365174147433e7900ba2553c5fbad/Asset-14x.png" data-mid="205108220" border="0" src="https://freight.cargo.site/w/1000/i/d3aaccc466789729abac5ff8ba4139ffe58365174147433e7900ba2553c5fbad/Asset-14x.png" /> Red is universally used to express love. Likewise, the usage of the colour here evokes an empathetic connection for stray dogs. Identity Applications Dogs are often brought out for adoption drives. To easily identify them, bandanas and leashes can be used. The colours go by blue and pink to differentiate their genders in a clearer way to the public. Half the mark covers the bandana as the dog completes the look with its face. Such outfit sets makes the dogs more appealing and possibly raise adoption rates. <img width="3508" height="2480" width_o="3508" height_o="2480" data-src="https://freight.cargo.site/t/original/i/65dec6dae7cc971e2956191fe9251fb6b4f64c9e38fdd83b3d1d964f2807a180/Artboard-2.png" data-mid="205642443" border="0" src="https://freight.cargo.site/w/1000/i/65dec6dae7cc971e2956191fe9251fb6b4f64c9e38fdd83b3d1d964f2807a180/Artboard-2.png" /> <img width="1742" height="1048" width_o="1742" height_o="1048" data-src="https://freight.cargo.site/t/original/i/2c2b3ced06d2a13688c0147bda08f0d5e137997d1b910a8694b10b52d7d5f6a2/Screenshot-2024-02-28-at-3.25.28PM.png" data-mid="205642354" border="0" src="https://freight.cargo.site/w/1000/i/2c2b3ced06d2a13688c0147bda08f0d5e137997d1b910a8694b10b52d7d5f6a2/Screenshot-2024-02-28-at-3.25.28PM.png" /> <img width="3508" height="2480" width_o="3508" height_o="2480" data-src="https://freight.cargo.site/t/original/i/084682c4dfdc52b3d61d7bee3e3a56bd81f8a71710e133f2a0e4b1fa3d69c5ad/Artboard-1.png" data-mid="205642444" border="0" src="https://freight.cargo.site/w/1000/i/084682c4dfdc52b3d61d7bee3e3a56bd81f8a71710e133f2a0e4b1fa3d69c5ad/Artboard-1.png" /> <img width="2014" height="1380" width_o="2014" height_o="1380" data-src="https://freight.cargo.site/t/original/i/88689da01ecb1456f5189e878ed126c275d9d5b5a88e643150a5db338f39f00d/Screenshot-2024-02-28-at-3.26.36PM.png" data-mid="205642396" border="0" src="https://freight.cargo.site/w/1000/i/88689da01ecb1456f5189e878ed126c275d9d5b5a88e643150a5db338f39f00d/Screenshot-2024-02-28-at-3.26.36PM.png" /> Volunteers are the people who have helped maintain SOSD’s advocacy and missions. They are the dogs’ best friends and foster a special bond together. As the frontliners of rescue and outreach, their apparel reflects their role in SOSD: caring, passionate Canine Companions. For a wider outreach, SOSD’s website serves as a platform where keen adoptees and volunteers can visit to connect and learn about the organisation as well as take part in their cause. The interface is easy to read, allowing people of various ages to navigate smoothly.Concept Photo Shown <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/5404aca16a5bd619ad3440b3c4c941b8a79963099fd39d0a520fab008cbf8468/websitever2.png" data-mid="205647865" border="0" src="https://freight.cargo.site/w/1000/i/5404aca16a5bd619ad3440b3c4c941b8a79963099fd39d0a520fab008cbf8468/websitever2.png" /> <img width="2268" height="1542" width_o="2268" height_o="1542" data-src="https://freight.cargo.site/t/original/i/c9fec2be540597f7a726afd498084a6af80169c408deca10a3c5dc3563963f20/Screenshot-2024-02-28-at-3.27.35PM.png" data-mid="205642418" border="0" src="https://freight.cargo.site/w/1000/i/c9fec2be540597f7a726afd498084a6af80169c408deca10a3c5dc3563963f20/Screenshot-2024-02-28-at-3.27.35PM.png" /> <img width="4961" height="3508" width_o="4961" height_o="3508" data-src="https://freight.cargo.site/t/original/i/1eb901707af27be993cd08cfb33a01af68b7c657dfa93965ade21a152eccf0b9/sosdshelter.png" data-mid="205648063" border="0" src="https://freight.cargo.site/w/1000/i/1eb901707af27be993cd08cfb33a01af68b7c657dfa93965ade21a152eccf0b9/sosdshelter.png" /> Concept Photo The shelter is home to rescued stray dogs, a safe haven for them to rehabilitate. The mark is expanded for the conceptual shelter signage to signify its warm and caring environment for the stray dogs to potential walk-in adopters. Rescuers would be able to connect with the shelter mark as a sign of shelter, regardless of whether they are familar with SOSD. <img width="2940" height="1542" width_o="2940" height_o="1542" data-src="https://freight.cargo.site/t/original/i/5d0997d64f983cb53da39dad7ef3415d91fddfab7b9315f637c1fa8d715db696/SOSDanimation-2.gif" data-mid="205648250" border="0" src="https://freight.cargo.site/w/1000/i/5d0997d64f983cb53da39dad7ef3415d91fddfab7b9315f637c1fa8d715db696/SOSDanimation-2.gif" /> https://cherryl.cargo.site/Communication-Design-Hub-2023-2024 Tue, 29 Oct 2024 14:09:40 +0000 cherryl's portfolio https://cherryl.cargo.site/Communication-Design-Hub-2023-2024 Communication Design Hub Designer,&nbsp; 2023–2024 <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/9d16c1bb068935569268ab6b209bd4991aa8cf6f01ae0bb6610d1e107ce7c56a/Slide-16_9---7.svg" data-mid="220488831" border="0" src="https://freight.cargo.site/w/1000/i/9d16c1bb068935569268ab6b209bd4991aa8cf6f01ae0bb6610d1e107ce7c56a/Slide-16_9---7.svg" /> Visual Communication Communication Design Hub, NUS DID, 2023–2024 The Communication Design Hub operates as a creative hub extension from the Division of Industrial Design, with the goal of designing communication solutions for the NUS community.&nbsp; As a designer under the Hub, I contributed in creating small-scale materials such as physical and interactive brochures, to large-scale materials such as wayfinding signages and event banners. It was an invaluable experience where I learned how to boldly take creative directions while utilising the university’s academic branding and language. <img width="2240" height="2001" width_o="2240" height_o="2001" data-src="https://freight.cargo.site/t/original/i/04042f907b9cd3ff0f4331c92c4eb8fc2bea31c15939c93c8a8190758745fc8a/Rectangle-1.svg" data-mid="220480536" border="0" src="https://freight.cargo.site/w/1000/i/04042f907b9cd3ff0f4331c92c4eb8fc2bea31c15939c93c8a8190758745fc8a/Rectangle-1.svg" /> <img width="2240" height="2001" width_o="2240" height_o="2001" data-src="https://freight.cargo.site/t/original/i/47b466cff335f35ada233f5b2cbfb4637c1bd831bc9f259e5b22bc05567f2f36/Rectangle.svg" data-mid="220480539" border="0" src="https://freight.cargo.site/w/1000/i/47b466cff335f35ada233f5b2cbfb4637c1bd831bc9f259e5b22bc05567f2f36/Rectangle.svg" /> <img width="2240" height="2001" width_o="2240" height_o="2001" data-src="https://freight.cargo.site/t/original/i/fd67983a96b73b6b03bafb5ec4d30adef9fb6c922ac54d6bba8598eceac1fa72/Rectangle-2.svg" data-mid="220480533" border="0" src="https://freight.cargo.site/w/1000/i/fd67983a96b73b6b03bafb5ec4d30adef9fb6c922ac54d6bba8598eceac1fa72/Rectangle-2.svg" /> Campus Self-Guided Tour An interactive, mobile brochure for visitors who are doing a self-guided tour of the College of Design and Engineering. With tourists and prospective students visiting during non-outreach periods, the CDE Communications Team had proposed a digital campus guide to engage visitors during that period. I focused on designing a user-friendly brochure, with a clear wayfinding system, for visitors to find their way around CDE with ease, while learning more information on the key campus locations. Check out the brochure here. <img width="2976" height="1984" width_o="2976" height_o="1984" data-src="https://freight.cargo.site/t/original/i/b72b3104721fa008c90674316be4db44bc2fa615828d22567ef527b3d5b6e228/IMG_3267-1.JPG" data-mid="220483356" border="0" src="https://freight.cargo.site/w/1000/i/b72b3104721fa008c90674316be4db44bc2fa615828d22567ef527b3d5b6e228/IMG_3267-1.JPG" /> <img width="1920" height="1081" width_o="1920" height_o="1081" data-src="https://freight.cargo.site/t/original/i/9861a85f1084f1ba60ec6f613263882545a268882d6a032787086b1778e26c59/Slide-16_9---1.svg" data-mid="220483358" border="0" src="https://freight.cargo.site/w/1000/i/9861a85f1084f1ba60ec6f613263882545a268882d6a032787086b1778e26c59/Slide-16_9---1.svg" /> <img width="2976" height="1984" width_o="2976" height_o="1984" data-src="https://freight.cargo.site/t/original/i/410a6d881df056d1e5a8aa474a374d1b9dc022a0263e84afda49088ca8382ec0/IMG_3243.JPG" data-mid="220483353" border="0" src="https://freight.cargo.site/w/1000/i/410a6d881df056d1e5a8aa474a374d1b9dc022a0263e84afda49088ca8382ec0/IMG_3243.JPG" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/22e17f80ec4db95b4cf9e4234a8b9e5b6b71bf839a27cd262bc16524d5028b97/Slide-16_9---2.svg" data-mid="220483357" border="0" src="https://freight.cargo.site/w/1000/i/22e17f80ec4db95b4cf9e4234a8b9e5b6b71bf839a27cd262bc16524d5028b97/Slide-16_9---2.svg" /> Open House Wayfinding Signage During open houses, the CDE Outreach team had noted that visitors found pick-up points and building locations difficult to identify, as the original building signages were meant to be viewed from roads further away, but within a closer walking radius. Their brief for the Hub was to create 2 main identification signages, which can be utilised during the annual open houses. The signages were designed to be identifiable even with crowds in the pickup points. References to the architectural features of the building were integrated in the sign to create a stronger connection with the name of the building and the surroundings. <img width="1920" height="1081" width_o="1920" height_o="1081" data-src="https://freight.cargo.site/t/original/i/d3ac348fd30b513f7960bdb21fb8941826fd5571514123fc5db2a1b4ff3ad86a/Slide-16_9---3.svg" data-mid="220484313" border="0" src="https://freight.cargo.site/w/1000/i/d3ac348fd30b513f7960bdb21fb8941826fd5571514123fc5db2a1b4ff3ad86a/Slide-16_9---3.svg" /> <img width="1920" height="1081" width_o="1920" height_o="1081" data-src="https://freight.cargo.site/t/original/i/f83820c761a35d0f04caa7c95e19d2dd5dc7338b5623e7b2735114f69b99b03d/Slide-16_9---5.svg" data-mid="220484312" border="0" src="https://freight.cargo.site/w/1000/i/f83820c761a35d0f04caa7c95e19d2dd5dc7338b5623e7b2735114f69b99b03d/Slide-16_9---5.svg" /> <img width="1920" height="1081" width_o="1920" height_o="1081" data-src="https://freight.cargo.site/t/original/i/f83820c761a35d0f04caa7c95e19d2dd5dc7338b5623e7b2735114f69b99b03d/Slide-16_9---5.svg" data-mid="220484312" border="0" src="https://freight.cargo.site/w/1000/i/f83820c761a35d0f04caa7c95e19d2dd5dc7338b5623e7b2735114f69b99b03d/Slide-16_9---5.svg" /> <img width="1920" height="1081" width_o="1920" height_o="1081" data-src="https://freight.cargo.site/t/original/i/d3ac348fd30b513f7960bdb21fb8941826fd5571514123fc5db2a1b4ff3ad86a/Slide-16_9---3.svg" data-mid="220484313" border="0" src="https://freight.cargo.site/w/1000/i/d3ac348fd30b513f7960bdb21fb8941826fd5571514123fc5db2a1b4ff3ad86a/Slide-16_9---3.svg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/109e62634683afc8f435055c8f208b8ed66ae48d0f362d059c7fb9aa2e014b35/Slide-16_9---4.svg" data-mid="220484311" border="0" src="https://freight.cargo.site/w/1000/i/109e62634683afc8f435055c8f208b8ed66ae48d0f362d059c7fb9aa2e014b35/Slide-16_9---4.svg" /> <img width="1920" height="1081" width_o="1920" height_o="1081" data-src="https://freight.cargo.site/t/original/i/f83820c761a35d0f04caa7c95e19d2dd5dc7338b5623e7b2735114f69b99b03d/Slide-16_9---5.svg" data-mid="220484312" border="0" src="https://freight.cargo.site/w/1000/i/f83820c761a35d0f04caa7c95e19d2dd5dc7338b5623e7b2735114f69b99b03d/Slide-16_9---5.svg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/109e62634683afc8f435055c8f208b8ed66ae48d0f362d059c7fb9aa2e014b35/Slide-16_9---4.svg" data-mid="220484311" border="0" src="https://freight.cargo.site/w/1000/i/109e62634683afc8f435055c8f208b8ed66ae48d0f362d059c7fb9aa2e014b35/Slide-16_9---4.svg" /> Design Open Day Exhibit Banners Design Open Day was a seminar trade show for professionals seeking to network with esteemed professors and award-winning designers.&nbsp; I expanded on the visual branding of the Division of Industrial Design for other university groups participating, while creating a unified corporate identity for the show through the pull-up banners that were displayed at booths.&nbsp; <img width="1177" height="1176" width_o="1177" height_o="1176" data-src="https://freight.cargo.site/t/original/i/3508963334296845d338da09af10ca31ffa6323636e1a1655b980a1a5cb809f2/instagram-post-mdes7.svg" data-mid="220487790" border="0" src="https://freight.cargo.site/w/1000/i/3508963334296845d338da09af10ca31ffa6323636e1a1655b980a1a5cb809f2/instagram-post-mdes7.svg" /> <img width="1330" height="1188" width_o="1330" height_o="1188" data-src="https://freight.cargo.site/t/original/i/c7a829ca2878d8bb0e78871a80838fe6d50ab97aa9538870bb0a19d4bc102e2a/mdesphone.svg" data-mid="220487793" border="0" src="https://freight.cargo.site/w/1000/i/c7a829ca2878d8bb0e78871a80838fe6d50ab97aa9538870bb0a19d4bc102e2a/mdesphone.svg" /> <img width="1177" height="1177" width_o="1177" height_o="1177" data-src="https://freight.cargo.site/t/original/i/734cbe39ad096d60a536089448f68484c6f02398fc7f6fefc514332c725b7381/instagram-post-mdes4.svg" data-mid="220487791" border="0" src="https://freight.cargo.site/w/1000/i/734cbe39ad096d60a536089448f68484c6f02398fc7f6fefc514332c725b7381/instagram-post-mdes4.svg" /> <img width="1176" height="1177" width_o="1176" height_o="1177" data-src="https://freight.cargo.site/t/original/i/f9da3e2062e8d1d3f151f19cea45b65850529348412c6140ea6b2e733ba84477/instagram-post-mdes.svg" data-mid="220487792" border="0" src="https://freight.cargo.site/w/1000/i/f9da3e2062e8d1d3f151f19cea45b65850529348412c6140ea6b2e733ba84477/instagram-post-mdes.svg" /> Masters of Design in Integrated Design Communication Materials The Masters of Design postgraduate programme was recently launched under the Division of Industrial Design. I was briefed to create social media outreach materials to engage prospective graduates and design professionals. I expanded on the Division’s branding, while emphasising on its industry-focused visual identity to differentiate from the undergraduate programme. <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/4f99a4547e95c7c7dcf905f73236a399578234b8762ce9a38388669c450d375b/Slide-16_9---8.svg" data-mid="220488826" border="0" src="https://freight.cargo.site/w/1000/i/4f99a4547e95c7c7dcf905f73236a399578234b8762ce9a38388669c450d375b/Slide-16_9---8.svg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/9d16c1bb068935569268ab6b209bd4991aa8cf6f01ae0bb6610d1e107ce7c56a/Slide-16_9---7.svg" data-mid="220488831" border="0" src="https://freight.cargo.site/w/1000/i/9d16c1bb068935569268ab6b209bd4991aa8cf6f01ae0bb6610d1e107ce7c56a/Slide-16_9---7.svg" /> MDes Design Leadership Workbook I designed the covers and content layout of the workbooks series used by students during the pilot launch of the Design Leadership module. The covers were inspired by the introduction stories for each workbook, while conveying the message of a hopeful, ambitious future and realising one’s potential of being a leader. https://cherryl.cargo.site/Stories-Quips-and-Quotes-Publication Tue, 29 Oct 2024 13:47:44 +0000 cherryl's portfolio https://cherryl.cargo.site/Stories-Quips-and-Quotes-Publication Stories, Quips, &amp; Quotes Independent Book Publication (Amazon, Kindle) <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/efb55d5d8507960f9dc37cea3094ad94a19b42620d0b39623bb8005170046a73/photoshoot3.jpg" data-mid="220474254" border="0" src="https://freight.cargo.site/w/1000/i/efb55d5d8507960f9dc37cea3094ad94a19b42620d0b39623bb8005170046a73/photoshoot3.jpg" /> Book Design Communication Design Hub, NUS, 2023–2024 I was delighted to be the designer of R. Brian Stone’s second Design book: Stories, Quips and Quotes.&nbsp; Book publication, particularly in the self-publishing route, was an experience where I learned alot about managing production beyond design. I lead the creative direction and creation of the content layout system design. This book was recently published on early October, 2024. Support the book here. Ideation Process The content of the book was text heavy, mainly with quotes and accompanying descriptions. The reading experience of the book was envisioned to be similar to “finding nuggets of gold”, which refers to digestible valuable design advice and strikes that “Oh!” reaction of understanding from the reader. Case studies were initially done on advice books that were both informational and had visual character, to garner inspiration and kick off ideation. <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/aa4a334e67bace720f2d399ea74f8d349058b996b307b243179b735d84d4f4bd/quotableworking1.jpg" data-mid="223725776" border="0" src="https://freight.cargo.site/w/1000/i/aa4a334e67bace720f2d399ea74f8d349058b996b307b243179b735d84d4f4bd/quotableworking1.jpg" /> Another challenge was setting up a layout system for the quotes. There were two different types of quotes: First, a singular quote, and second, a quote with a description. Variations of how these could be expressed were explored, such as highlighting certain words and reading orientation of the pages. Due to the text heavy content, the reading flow of the book also had to be consistent yet rhythmic, with occasional changes in visual design to keep the engagement level of the reader. Hence, the design strategy was to keep at least 3 to 4 spreads consistent, then apply a variation of the visual layout. <img width="3500" height="2406" width_o="3500" height_o="2406" data-src="https://freight.cargo.site/t/original/i/07d44729c8504f8aa738ef3142a4d4ebbd47d4ef4613e6539c7c089b6d453693/IMG_2446.JPG" data-mid="223725867" border="0" src="https://freight.cargo.site/w/1000/i/07d44729c8504f8aa738ef3142a4d4ebbd47d4ef4613e6539c7c089b6d453693/IMG_2446.JPG" /><img width="3500" height="2356" width_o="3500" height_o="2356" data-src="https://freight.cargo.site/t/original/i/3f880336f2d5a0d83088c7452e5984abcc8f47bb92a97707fe4969eb72360e38/IMG_2447.JPG" data-mid="223725868" border="0" src="https://freight.cargo.site/w/1000/i/3f880336f2d5a0d83088c7452e5984abcc8f47bb92a97707fe4969eb72360e38/IMG_2447.JPG" /> Layout Exploration Illustrations were considered at the start to accompany the quotes and set a quirky tone. These layouts were sent to some readers to gauge feedback. Some were students that the author had taught before, and others were his former colleagues. Most of them replied with “I can hear his voice when reading!” <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/873b0cf2e3977f17192ed7fe0a1ed0ceece3c20ec1ccda5c94bacf4eac410ca5/1.jpg" data-mid="223725958" border="0" src="https://freight.cargo.site/w/1000/i/873b0cf2e3977f17192ed7fe0a1ed0ceece3c20ec1ccda5c94bacf4eac410ca5/1.jpg" /> Interestingly, one of the replies stood out to me. “I can hear him, but what if I don’t know the author? What kind of tone should I be imagining in my head?”With this, I decided to make use of typefaces to visually convey the affable voice of the author, and explore how I can apply the design strategy typographically. <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/c4b1423699807a1cd16393e7aa2820e2a2767a878dbe6ad74df355f8d57abb3e/2.jpg" data-mid="223726204" border="0" src="https://freight.cargo.site/w/1000/i/c4b1423699807a1cd16393e7aa2820e2a2767a878dbe6ad74df355f8d57abb3e/2.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/dc2adf51dfb1ac5995cc452b705b6033aec6741ac94d510d0f6ef475339a95d0/Slide-16_9---3.jpg" data-mid="223726205" border="0" src="https://freight.cargo.site/w/1000/i/dc2adf51dfb1ac5995cc452b705b6033aec6741ac94d510d0f6ef475339a95d0/Slide-16_9---3.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/f7ecfb976bda4309c2e86e4f225e4fe15902127dfa42692cda93357402c9e0ef/Slide-16_9---4.jpg" data-mid="223726206" border="0" src="https://freight.cargo.site/w/1000/i/f7ecfb976bda4309c2e86e4f225e4fe15902127dfa42692cda93357402c9e0ef/Slide-16_9---4.jpg" /> Final Concept <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a92c8b9fe058fb64540bdc11fff31d87f140f382a1d748323d898b7cf31f3c68/Slide-16_9---5.jpg" data-mid="223726313" border="0" src="https://freight.cargo.site/w/1000/i/a92c8b9fe058fb64540bdc11fff31d87f140f382a1d748323d898b7cf31f3c68/Slide-16_9---5.jpg" /><img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/20443a9bdaec279ee42397192c73934cc6a51c8663703a242667aebc868842fe/Slide-16_9---6.jpg" data-mid="223726314" border="0" src="https://freight.cargo.site/w/1000/i/20443a9bdaec279ee42397192c73934cc6a51c8663703a242667aebc868842fe/Slide-16_9---6.jpg" /><img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/ce75702506636f7d8b56140f64e02bc54e6cadfe6d40b36cc7a78789a7fc208b/Slide-16_9---7.jpg" data-mid="223726315" border="0" src="https://freight.cargo.site/w/1000/i/ce75702506636f7d8b56140f64e02bc54e6cadfe6d40b36cc7a78789a7fc208b/Slide-16_9---7.jpg" /><img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/c437027e48f39cbc15e789047c81f92c5da39d2aa06991c7e9f98df25d651927/Slide-16_9---8.jpg" data-mid="223726316" border="0" src="https://freight.cargo.site/w/1000/i/c437027e48f39cbc15e789047c81f92c5da39d2aa06991c7e9f98df25d651927/Slide-16_9---8.jpg" /><img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/16e75b126f99887c0a202c7108a2c9d39b7fab7093fa9e2591cd3735ecaf4022/Slide-16_9---9.jpg" data-mid="223726317" border="0" src="https://freight.cargo.site/w/1000/i/16e75b126f99887c0a202c7108a2c9d39b7fab7093fa9e2591cd3735ecaf4022/Slide-16_9---9.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/8ed05eb650b5f710d022a6e32e1a46bba4dc497088a350e9f3cba469ab7c5f7f/photoshoot2.jpg" data-mid="220474253" border="0" src="https://freight.cargo.site/w/1000/i/8ed05eb650b5f710d022a6e32e1a46bba4dc497088a350e9f3cba469ab7c5f7f/photoshoot2.jpg" /><img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/9852aa05a6f3db64f2516458d3dd2c62e3bc64133cbda034e8d45a3fa61d1963/photoshoot1.jpg" data-mid="220474252" border="0" src="https://freight.cargo.site/w/1000/i/9852aa05a6f3db64f2516458d3dd2c62e3bc64133cbda034e8d45a3fa61d1963/photoshoot1.jpg" /> https://cherryl.cargo.site/Family-Time-Kit-Service-Design Wed, 24 May 2023 13:19:56 +0000 cherryl's portfolio https://cherryl.cargo.site/Family-Time-Kit-Service-Design Family Time Kit Designing for Migrant Workers: Fathers, Husbands, and Sons <img width="2400" height="1800" width_o="2400" height_o="1800" data-src="https://freight.cargo.site/t/original/i/ff503d519dc9b12bc0328bae81198d3b2ee05805bf403c2dfd731f396027c96c/Cherryl-Platform1-IMAGE1-CMYK.jpg" data-mid="179807125" border="0" src="https://freight.cargo.site/w/1000/i/ff503d519dc9b12bc0328bae81198d3b2ee05805bf403c2dfd731f396027c96c/Cherryl-Platform1-IMAGE1-CMYK.jpg" /> Service Design Team Project, NUS DID, 2022 In collaboration with DASL “Migrant workers are often only designed for through two lenses; the worker and the resident. What if we designed for them based on their own identities, not the ones we assign them?” Research Process Our team conducted interviews with core profiles of migrant workers who are parents and analogous parents who have also migrated from overseas to work here to gain insights on how they connect with their family despite the distance.&nbsp; Our interviewees’ identities are confidential, hence insights and profiles will be shown without images. <img width="1308" height="455" width_o="1308" height_o="455" data-src="https://freight.cargo.site/t/original/i/4ac2134df46ceb18b81d835ea565a009924bd739909c107f8d284a37bd8291ae/A4---2.png" data-mid="180871114" border="0" src="https://freight.cargo.site/w/1000/i/4ac2134df46ceb18b81d835ea565a009924bd739909c107f8d284a37bd8291ae/A4---2.png" /> <img width="1440" height="648" width_o="1440" height_o="648" data-src="https://freight.cargo.site/t/original/i/09a4246670a8a2ff25e381a8c41784ad08926c43921aa17d8f9d1230933735aa/Wireframe---1.png" data-mid="180871121" border="0" src="https://freight.cargo.site/w/1000/i/09a4246670a8a2ff25e381a8c41784ad08926c43921aa17d8f9d1230933735aa/Wireframe---1.png" /> <img width="842" height="595" width_o="842" height_o="595" data-src="https://freight.cargo.site/t/original/i/4fd9d01a4d743d57877a8b7f9c5adc3cad5c1fc80d1a745463b6c22688b33db2/A4---4.jpg" data-mid="180870659" border="0" src="https://freight.cargo.site/w/842/i/4fd9d01a4d743d57877a8b7f9c5adc3cad5c1fc80d1a745463b6c22688b33db2/A4---4.jpg" /> <img width="842" height="595" width_o="842" height_o="595" data-src="https://freight.cargo.site/t/original/i/6911e2be46e857863d5732e1984dd7d9ddd080a35b603035cd4b2bb7fe3750e5/A4---5.jpg" data-mid="180870660" border="0" src="https://freight.cargo.site/w/842/i/6911e2be46e857863d5732e1984dd7d9ddd080a35b603035cd4b2bb7fe3750e5/A4---5.jpg" /> <img width="842" height="595" width_o="842" height_o="595" data-src="https://freight.cargo.site/t/original/i/8faae1e854ac78d8e494b05290cb1bab0f5f445b215c653361a0b01d20bc6443/A4---6.jpg" data-mid="180870681" border="0" src="https://freight.cargo.site/w/842/i/8faae1e854ac78d8e494b05290cb1bab0f5f445b215c653361a0b01d20bc6443/A4---6.jpg" /> Ideation We identified that hypothesis 1 and 2 had opportunities to design a personal and accessible way for migrant workers to connect with their families. <img width="842" height="595" width_o="842" height_o="595" data-src="https://freight.cargo.site/t/original/i/09c517f69feb9e495a49d42fb4f82319441ae3cd5ed73eef6142618ad9283207/A4---8.jpg" data-mid="180870857" border="0" src="https://freight.cargo.site/w/842/i/09c517f69feb9e495a49d42fb4f82319441ae3cd5ed73eef6142618ad9283207/A4---8.jpg" /> <img width="842" height="595" width_o="842" height_o="595" data-src="https://freight.cargo.site/t/original/i/e579fab3ae0ef4a67cfabf1d2e69ba2c7f604605e3dc5c630f52785c08856c05/A4---12.jpg" data-mid="180870861" border="0" src="https://freight.cargo.site/w/842/i/e579fab3ae0ef4a67cfabf1d2e69ba2c7f604605e3dc5c630f52785c08856c05/A4---12.jpg" /> We aimed to design a clock that bridges the feeling of distance created by time differences between countries, specifically catering to fathers. The main design objective is to provide a thoughtful experience that fosters a sense of connection between workers and their families.&nbsp;We envisioned the clock becoming a meaningful and enjoyable addition to their personal spaces. One of the challenges we encountered was shifting our focus beyond the final "completed" look of the clock and instead considering the experience of fathers as they fill up the activities. We recognized the potential for this process to become a meaningful period of time where fathers purposefully engage in an experience of reminiscing about their family's daily routines, ultimately prompting them to reach out and connect with their loved ones. To ensure that the entire experience is reflective, thoughtful, and intimate, we devised a toolkit book that serves as a guide for fathers throughout the 24 hours of the clock. By using encouraging and positive vocabulary, we carefully crafted questions that direct fathers to fill in the routines and suggest activities they can engage in while completing the clock. <img width="1920" height="890" width_o="1920" height_o="890" data-src="https://freight.cargo.site/t/original/i/102f438cfc084350dc6713336fcb80f289acca51dd1422dcd89acb7f27b9f0c0/Slide-16_9---1.png" data-mid="180878232" border="0" src="https://freight.cargo.site/w/1000/i/102f438cfc084350dc6713336fcb80f289acca51dd1422dcd89acb7f27b9f0c0/Slide-16_9---1.png" /> <img width="1351" height="984" width_o="1351" height_o="984" data-src="https://freight.cargo.site/t/original/i/310ce1e4d459ea43e78a39f0be13494e0979a7e3f40311a33351b1ceb1318c49/Slide-16_9---4.png" data-mid="180878535" border="0" src="https://freight.cargo.site/w/1000/i/310ce1e4d459ea43e78a39f0be13494e0979a7e3f40311a33351b1ceb1318c49/Slide-16_9---4.png" /> <img width="1351" height="984" width_o="1351" height_o="984" data-src="https://freight.cargo.site/t/original/i/01b8cfb77a40e31cdce138767334a82b24ecd3dd49b28627fd90f01da9b5b980/Slide-16_9---5.png" data-mid="180878539" border="0" src="https://freight.cargo.site/w/1000/i/01b8cfb77a40e31cdce138767334a82b24ecd3dd49b28627fd90f01da9b5b980/Slide-16_9---5.png" /> <img width="1351" height="984" width_o="1351" height_o="984" data-src="https://freight.cargo.site/t/original/i/3e16c7f7315fef568cd0c03a6a315b5cf656120198baa0f8ac4e37b650a7158b/Slide-16_9---6.png" data-mid="180878542" border="0" src="https://freight.cargo.site/w/1000/i/3e16c7f7315fef568cd0c03a6a315b5cf656120198baa0f8ac4e37b650a7158b/Slide-16_9---6.png" /> <img width="1351" height="984" width_o="1351" height_o="984" data-src="https://freight.cargo.site/t/original/i/87f7c66e81819c9dd3bb2574c427108f60106b3dcd39b8d67ee52fce2dc8d0ed/Slide-16_9---3.png" data-mid="180878569" border="0" src="https://freight.cargo.site/w/1000/i/87f7c66e81819c9dd3bb2574c427108f60106b3dcd39b8d67ee52fce2dc8d0ed/Slide-16_9---3.png" /> Insight When seperated from their family, migrant workers seek a source of familiarity they can connect with to be affirmed by their family’s presence and maintain a sence of belonging in the unfamiliar environment. Hypothesis If migrant worker fathers can maintain routines when they first arrive, they would be able to reinforce their connection with their loved ones back home, enabling them to retain a sense of home even in an unfamiliar environment. Final Concept Family Time consists of a blank clock and setup guide. The interactive guide prompts migrant workers to reminisce and connect with their family as they fill in the clock. Their unique clock then newly represents the sentimental presence of their family, transforming their rest area in the dorm into a home away from home. <img width="2984" height="1368" width_o="2984" height_o="1368" data-src="https://freight.cargo.site/t/original/i/3bfa415418b0a2d054f090f166f5170f357b74ee12d80764bdf285b214614f19/Screenshot-2023-06-03-at-11.42.03-PM.png" data-mid="180881602" border="0" src="https://freight.cargo.site/w/1000/i/3bfa415418b0a2d054f090f166f5170f357b74ee12d80764bdf285b214614f19/Screenshot-2023-06-03-at-11.42.03-PM.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/54b409d1c3d5aae70be4803f76c1756ab8855bee3a3b696474c0e50737c6c3bc/4.png" data-mid="180881196" border="0" src="https://freight.cargo.site/w/1000/i/54b409d1c3d5aae70be4803f76c1756ab8855bee3a3b696474c0e50737c6c3bc/4.png" /> <img width="935" height="459" width_o="935" height_o="459" data-src="https://freight.cargo.site/t/original/i/94054be3f4fdd585b0e5bab9cf7c090cecfb4fb18652c4830de95e4de45bd123/Untitled_AdobeExpress-1.gif" data-mid="180882424" border="0" src="https://freight.cargo.site/w/935/i/94054be3f4fdd585b0e5bab9cf7c090cecfb4fb18652c4830de95e4de45bd123/Untitled_AdobeExpress-1.gif" /> <img width="1538" height="856" width_o="1538" height_o="856" data-src="https://freight.cargo.site/t/original/i/4d210d276d4227044ec2d50a34c04b546e17adfe43fc853e668655d9f0978413/Screenshot-2022-04-11-at-5.30.52-AM.png" data-mid="180881207" border="0" src="https://freight.cargo.site/w/1000/i/4d210d276d4227044ec2d50a34c04b546e17adfe43fc853e668655d9f0978413/Screenshot-2022-04-11-at-5.30.52-AM.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/d34c995e44de357b0f16b5bab17211b3a9214d7b2b86b4a53aaf020c85add995/2.png" data-mid="180881206" border="0" src="https://freight.cargo.site/w/1000/i/d34c995e44de357b0f16b5bab17211b3a9214d7b2b86b4a53aaf020c85add995/2.png" /> <img width="1469" height="836" width_o="1469" height_o="836" data-src="https://freight.cargo.site/t/original/i/ae2de838dfc499583e4cee2fad787cd839f8a8399d658568d687d8d8c58d88ac/Screenshot-2022-04-11-at-5.44.33-AM.png" data-mid="180881212" border="0" src="https://freight.cargo.site/w/1000/i/ae2de838dfc499583e4cee2fad787cd839f8a8399d658568d687d8d8c58d88ac/Screenshot-2022-04-11-at-5.44.33-AM.png" /> <img width="2472" height="1514" width_o="2472" height_o="1514" data-src="https://freight.cargo.site/t/original/i/04cb2150bb36667d536646fab437fd8b3f2c9eff4d355b1b48efc4f88037170a/Screenshot-2023-06-03-at-11.44.51-PM.png" data-mid="180881609" border="0" src="https://freight.cargo.site/w/1000/i/04cb2150bb36667d536646fab437fd8b3f2c9eff4d355b1b48efc4f88037170a/Screenshot-2023-06-03-at-11.44.51-PM.png" /> https://cherryl.cargo.site/notch-Furniture-Design Wed, 24 May 2023 13:19:57 +0000 cherryl's portfolio https://cherryl.cargo.site/notch-Furniture-Design notch Designing furniture from 2 pieces of plywood <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/98366dc594a2b5b35ab9f1974dd53deac9479d22385255bd3212fd6f072250ca/render1.png" data-mid="179808834" border="0" src="https://freight.cargo.site/w/1000/i/98366dc594a2b5b35ab9f1974dd53deac9479d22385255bd3212fd6f072250ca/render1.png" /> Furniture Design Individual Platforms, NUS DID, 2022 In this project, we were tasked to create a piece of furniture with a constraint of using only 2 pieces of plywood. The main objective is to develop a piece of work (or a programme) which has a distinct identity and a strong sensibility while being appropriate for the defined context. notch is a modular bench system defined by their colourful curved notches. Through versatile configurations, notch forms geometric islands that invite momentary rest, lounging, and collaboration in spaces. With the flexibility of its rounded oblong shape, each bench can be intuitively connected at their curves to compose a variety of playful shapes. notch’s continuous form encourages users to sit at any part of its silhouette. Its expansive form creates a space ideal for social gathering and personal rest. View more project information here. https://cherryl.cargo.site/OIO-Tangibilising-the-shape-of-sound-through-product-experience Wed, 24 May 2023 13:19:57 +0000 cherryl's portfolio https://cherryl.cargo.site/OIO-Tangibilising-the-shape-of-sound-through-product-experience OIO Tangibilising the shape of sound <img width="1920" height="1356" width_o="1920" height_o="1356" data-src="https://freight.cargo.site/t/original/i/ea5d5ed91d719b560ba05a108710fea08e8be52e968757cc680db49ba0d8f9ee/Cherryl-Platform2-Image1-CMYK.jpg" data-mid="179809646" border="0" src="https://freight.cargo.site/w/1000/i/ea5d5ed91d719b560ba05a108710fea08e8be52e968757cc680db49ba0d8f9ee/Cherryl-Platform2-Image1-CMYK.jpg" /> Product Design Concept Team Platforms, NUS DID, 2022 OIO is an instrument that makes use of music layers stored in physical discs to mix different tracks together, opening up a whole new dimension to the way we listen to and play music. View more project information here.